Shillong, May 15: Homegrown ice cream brand “Taste of Shillong” has officially inaugurated its first retail outlet at Dreamland Arcade in Police Bazaar, Shillong, marking a major milestone in the entrepreneurial journey of founder Sushmi Mazumdar.
The inauguration ceremony was attended by Saloni Verma, IAS, Executive Director, Meghalaya Basin Management Agency, who formally opened the outlet and praised the brand’s innovative use of Meghalaya’s indigenous flavours. The event began with a welcome speech by Luziana Wahlang.
Founded from a small home-based initiative, Taste of Shillong began after supply shortages in an earlier ice cream retail venture inspired the founders to start producing preservative-free homemade ice creams using local ingredients and kitchen equipment. The brand has since developed over 25 unique flavours, including Khasi Rice, Sohiong, and Star Fruit ice creams.
Speaking at the event, founder Sushmi Mazumdar reflected on her entrepreneurial journey and acknowledged the support of fellow entrepreneurs, the PRIME Meghalaya team, and incubation programmes that helped the business grow. Co-founder Mishmi Mazumdar delivered the vote of thanks.
Taste of Shillong aims to expand outlets across Meghalaya, particularly in tourist destinations, while promoting the state’s unique local flavours to wider markets. Officials said the initiative highlights Meghalaya’s growing startup ecosystem and the government’s continued support for youth-led enterprises through PRIME Meghalaya.
